Search Engine Optimisation for architects and designers
We focus solely on getting architects and design professionals more leads from Google.
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What is Search Engine Optimisation?
Search Engine Optimisation (SEO) is the practice of increasing website traffic by making it easier for your ideal clients to find you. It involves understanding what your clients are searching for on search engines like Google and ensuring you're visible when they look for services like yours. Ultimately, SEO helps drive targeted traffic to generate more leads and sales.
Our search engine optimisation services
As a specialist SEO partner, we employ data-driven strategies to optimize your site’s visibility and traffic quality, resulting in more leads and sales. To achieve this, we maintain focus on four important pillars:
A technical website audit to assess your site’s current performance and identify areas for improvement.
Further keyword research to understand what your ideal clients are searching for in your target locations.
Internal and external optimisations to increase site visibility for these keywords, ensuring you get in front of you clients when they’re searching for you.
Ongoing monitoring and testing to continually refine your strategy, align with your shifting needs, improving traffic quality, and ultimately to drive better results.
Why having an SEO strategy is important?
Did you know that over 60% of consumers do research on Google before making a buying decision? For high-ticket items this number is even higher. So, it’s not a matter of if, it’s a matter of when you decide to implement an SEO strategy in your business. When potential clients are looking for a service like yours and can’t find you, you’re missing out on tons of free leads and sales. A strong SEO strategy makes it more likely that customers will visit your website, contact you, and hire you.
Client Success Stories
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![Marketing for landscape design]()
landscape design & construction
Zali-Blk Media began helping Brisbane Landscaping Co (BLC) with paid ads in August 2023. In March 2024, after consistent results, Brendan from BLC said, “Let’s update the website and try Search Engine Optimisation (SEO).” In 2023, BLC’s website generated 731 visitors from Google searches which, given the industry avg conversion rate of 0.5–2%, this produced only 6 organic leads. We then developed a new website for BLC with optimisation at its core. In 2024, results were astronomical—3,009 visitors (a 310% increase) and 38 leads, with an increase in conversion rate also meaning we improved the quality of traffic. BLC continues to benefit from our hard work.
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![Marketing for landscapers]()
landscape & garden design
We began working with Julius from JFK Garden Design, a garden design studio in regional Victoria, in June 2024 to update his website and increase traffic from Google. In 2023, JFK had only 198 organic visitors all year. The design industry converts just 0.5–2% of visitors into leads. We built a new website and began SEO on 30 June 2024. In the first half of 2024 (before us), JFK had 165 visitors. In the latter half (after we stepped in), we boosted that to 399—a 142% increase, nearly doubling 2023’s total! In 2024, we generated 563 organic visitors, leading to more leads and sales. The upward trend continues into early 2025, and we’re pushing even further until JFK reaches its goals.
Why work with us?
SEO partner dedicated to architect and design professionals only.
Architects and design professionals face unique challenges that generic marketing agencies simply don’t understand—until after they’ve spent your hard-earned budget paying the ignorance tax.
As a specialised SEO partner, we accumulate relevant data to your industry every month. This means we use already proven strategies with less trial and error that generate you tangible results.
To us, you’re not just another client—you’re a partner, you’re one of us.
We don’t believe in quick wins that fade over time. As a specialist agency for architects and design professionals, we’re focused on building long-term relationships, with long term strategies that drive consistent growth year on year.
Our goal isn’t just to generate leads—it’s to help establish your business as a respected leader in your industry for many years to come.
Tailored marketing techniques that communicate your true value.
As you know, unlike other industries, selling designs is more about communicating the value than it is about price, and sometimes the perception of value is subjective to the client who is standing in front of you.
Unlike other agencies, we can actually define value—not through our own lens, but through the eyes of your ideal clients. We position your business as a premium service provider, not one that competes on cost.
Testimonials
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![Marketing for landscape design]()
Brendan Eccleston - Brisbane Landscaping Co
"I engaged Dan to implement both Google and Facebook Ads for my landscape design & construction company. Dans ability to listen and understand the brief was impeccable and the results speak for themselves and shows this. Dans communication is a standout point with regular updates, insights and transparency around ads campaign and has allowed a great ROI."
Verified Google Review
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![Marketing for landscapers]()
Julius Kornides - JFK Garden Design
"Dan has been assisting me in increasing traffic to my website, and improving my SEO ranking. He also redid my website from scratch, and he did an amazing job. As a regional landscape designer from Victoria, Dan has increased traffic to my website, and this resulted in an increase in leads and sales. I cannot recommend Dan highly enough!”
Verified Google Review
